Lifestyle » Vol.12

Serena & Lily Announces Their Luxe Collection

By Lynn N. Capri

Serena & Lily, the premier linens and homewares company, has just introduced Luxe, a new line of luxurious adult bedding. The two collections, Madeira and Peridot, are both woven in a premier Italian textile mill and crafted with the utmost attention to detail.  These luxurious linens join a robust line of bedding for every room, in addition to homewares such as lamps, rugs, pillows, low V.O.C. paint and furniture.

The Madeira Collection is inspired by the material luxuries of the natural world. The collection consists of six warm hues in an intricate medallion pattern.  Each shape is stamped with a trace of golden metallic, lending the entire collection a subtle luminosity. The fabric is crafted in 300-thread-count and 100% cotton sateen. The Madeira Collection offers a Duvet featuring European fabric-covered button closures and a tailored sateen band, a Euro Sham adorned with beautiful tassels, a decorative square pillow and a grand lumbar pillow. The lumbar pillow (21” x 61”) is constructed with the same fabric and detailing as the duvet and filled with a weighty down, offering helpful support. The pillow features a three-button closure with pin-thin sateen piping and removable tassels in Lapis Blue.

The meticulous line work and faint hint of shimmer gives this collection a clean style that is ideal for the master bedroom. The richly layered six-color pattern is designed with a touch of metallic silver oyster around each medallion, creating a beautiful interplay of sheens. Like the Madeira Collection, the Peridot Duvet features European fabric-covered button closures and a tailored sateen band along with the Peridot euro sham (26″ SQ), Peridot Square Pillow (22″ SQ), and the coordinating Peridot Grand Lumbar pillow (21” x 61″).

French Ring Sheets (Available in Lapis and Olive):

The graphic rings portrayed on the Lapis and Olive French Ring sheets pick up the colors of the Madeira and Peridot Collections while creating an additional layer of visual texture. The Lapis and Olive French Ring sheeting is offered a-la-carte.

Hand-Tufted Linen Quilt (Available in Vintage Gold Linen and Oyster Linen):
The Hand-Tufted Linen Quilt is crafted of luxurious stamped metallic linen, creating a multi-dimensional surface to add to the Madeira and Peridot collections. The Vintage Gold Linen Quilt coordinates with the Madeira Collection, while the Oyster Linen Quilt harmonizes beautifully with the Peridot Collection. Each quilt features hand-tied knots in a metallic thread, which add a rich luster. 55% linen, 45% cotton. (Coordinating shams are not tufted.)

Both collections are available for purchase at as of September or through the Serena & Lily catalog.

About Serena & Lily
Lily Kanter met Serena Dugan in October of 2003 and the idea to form a new company blossomed within an hour of knowing each other. Serena & Lily officially launched in mid-2004 quickly becoming a favorite of A-list celebrities including Jennifer Garner, Debra Messing, Jessica Alba, Linda Evangelista, Nicole Kidman and Naomi Watts.

Serena & Lily is under-girded by a strong social mission. In addition to their pledge to donate a small percentage of profits to carefully chosen causes, the company aims to be a leader in modeling how corporations, especially small, quickly growing ones, can make an impact by leveraging their business and customer base in new and innovative ways. Serena & Lily supports such organizations as Baby Buggy, Quilts for Kids, Homeless Prenatal, Fertile Hope, and Project Night Night.  Powered by this larger activism, and a hands-on approach to giving, the partners are committed to making the world a better place.

To order product online or to learn more about their style and design book Nursery Style (Chronicle Books) and gifts please visit Serena and Lily product lines are available locally at:

The Purple Rose
140 Main Street
Northborough, MA 01532

Sylvie & Bruno
309 Eliot Street
Natick, MA 01760

Magic Beans Brookline
312 Harvard Street
Brookline, MA 02446

Mila Lilu
1199 Walnut Street
Newton, MA 02461

…and many others!

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