Style & Beauty » Vol.18

Clara S. and Clara Sunwoo: A Mother-Daughter Team Bridging the Generation Gap with Luxurious Fashion

By Erin Hansen

The mother-daughter team behind Clara S. & Clara Sunwoo is ready to take on the mainstream fashion world with their luxurious yet functional women’s apparel.

Clara S. & Clara Sunwoo is an up-and-coming fashion label that, while relatively unknown to the media, is in high demand by its loyal buyers and the over 3000 boutiques that stock it.

THE TIJEDO by Clara S.

THE TIJEDO by Clara S.

Each piece is made to become a wardrobe favorite. After raiding one another’s closets for years, the mother- daughter duo decided to design their own line of apparel that would reflect both their generational tastes as well as the timeless classics. What they’ve realized and taken advantage of in their clothing is that modern women are independent, youthful, unafraid, mothers, grandmothers, entrepreneurs, and just plain savvy.  Together, their couture designs have been able to bridge a multi-generational gap by adding an edge to timeless fashion that all women can enjoy!
Their understanding of design and fit has created a comfortable collection that is a delight to wear and appeals to the contemporary woman as well as the more traditional one. The collection encourages women to create their own unique stories by mixing and matching novelty “pieces” with their own wardrobe, allowing them to assemble their very own fashionable look that fits their personal tastes.

What woman doesn’t love the feel of luxury, but who wants to pay exorbitant prices? Clara S. & Clara Sunwoo collections are made from quality materials for that high-end look and feel that is well within the fashion conscious woman’s budget. Their clothing is known for its fabulous shimmers and washable stretch knits.

For Fall 2010, the mother-daughter design team captures the essence of new beginnings with innovation and glamour that embraces vibrant colors, textured fabrics, and modern silhouettes.  Experience colors in poetically nocturnal palettes of jet black, gunmetal gray, ink blue and deep purple, completed by jeweled tone colors in fierce cobalt, daring fuchsia and cyprus green. Innovative fabrications like distressed razor cut stretch, mini ruffles, and lush velvet are incorporated into the collection as well.

All of the collections are focused on providing the perfect fit that many couture clothing labels lack. Rather than fashion being relegated to the runway and its models, Clara S. & Clara Sunwoo is for the everyday woman who wants to look phenomenal. Jackets and tops are slightly shaped at the waistline for a slimming effect without clinging, and range in sizes from 4 to 18.

Another factor that continually draws customers back for more is functionality. Not only is each article meant for everyday use, but the materials are wrinkle free, hand washable, and retain their shape throughout every wash. They are the perfect way to travel in style. Products retail between $50-$300.

To view the collections and to order, please visit www.clarasonline.com.

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