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ALVIN AILEY’S 50th ANNIVERSARY

CELEBRATE ALVIN AILEY’S 50th ANNIVERSARY THIS HOLIDAY SEASON

Ailey Celebration

Ailey Calender

By Jill Hart

For 50 years, people around the world have been inspired by Alvin Ailey American Dance Theater. This year will mark the amazing dance company’s 50th anniversary ~ and in honor of the occasion and the season, Mattel, Movado, Chronicle Books and Hallmark are offering special merchandise that makes it possible for everyone to bring the “Ailey Spirit” home for the holidays.

During the month of December, Movado will generously donate a portion of the proceeds from the sale of each Ailey Movado Museum Dial Timepiece to the Ailey organization. Movado boutiques, select Macy’s stores , and www.Macys.com will carry the special watch. Movado is also providing major support for a new production of Alvin Ailey’s Blues Suite, his classic work that originally premiered on March 30, 1958, and marked the birth of AAADT.

Perfect for the aspiring young dancer in the family, Mattel’s Alvin Ailey Barbie® Doll is available at www.barbiecollector.com, www.aileyboutique.com, and Target, as well as at Ailey performances.

The Ailey Ascending Photographic Book features the work of photographer Andrew Eccles. The book spans the entire Ailey experience and includes breathtaking, never-before-seen photographs of AAADT, in addition to a selection of new photographs of Ailey II, The Ailey School, and Ailey’s Arts In Education and Community Programs.

The 2009 Ailey/Celebration Calendar will also feature Eccles’ photographs and is available at Amazon.com and Aileyboutique.com.

Alvin Ailey American Dance Theater has worked closely with Hallmark to develop six moving Mahogany greeting cards featuring inspirational Eccles photographs of Ailey dancers. The images of the dancers exemplify the touching messages of essence, presence, inspiration, power, passion, and rhythm with which they are paired. These cards are available at stores including Hallmark Gold Crown stores, CVS, Walgreens, and Wal-Mart.

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